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In January 2006, the remnants of MTV Networks and Showtime Networks were separated following Viacom's split into two entities: CBS Corporation, which retained CBS, UPN, Simon & Schuster and Showtime Networks ( Showtime, The Movie Channel, and Flix), and a spun-off company under the Viacom name, which took ownership of Paramount Pictures, BET Networks and MTV Networks (Comedy Central, MTV, Nickelodeon, and VH1).

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In 2003, MTV Networks assumed full ownership of Comedy Central from AOL Time Warner. In November 1985, Viacom bought the remaining 69% of MTV Networks from Warner for $326 million, The acquisition was completed on May 20, 1986, causing Viacom to instantly become a mass media company rather than simply a distributor. On August 27, 1985, Warner sold 31% of MTV Networks to Viacom, with Warner also selling 19% of its Showtime/The Movie Channel, Inc. A year later, Warner would acquire the 50% stake from American Express. On June 25, 1984, Warner Communications made the decision to divest Nickelodeon, MTV, and VH-1 (launched in 1985 Warner acquired it from Turner) into a new public corporation called MTV Networks. Warner Cable Ended and Viacom full ownership (1984–2011) WASEC, however, had no operational involvement in the joint venture. was having with HBO and Cinemax), WASEC established a joint venture with Viacom, merging TMC with their premium movie network Showtime to form Showtime/The Movie Channel, Inc. In 1983, concerned by the strategic and financial failure of its pay-TV venture The Movie Channel (started to reap the benefits Time Inc. On August 1, 1981, Sight on Sound was relaunched as MTV. Full control of the channel, however, was sold to Rainbow Media in 1984 NBC would acquire Bravo in 2003, and the channel is now currently owned by Comcast's NBCUniversal.

In 1980, Warner-Amex formed a joint venture with Cablevision's Rainbow Media division to launch Bravo, a cable network dedicated to arts and films, on December 1, 1980. As a result of these actions, Warner Cable Communications would then be rebranded as Warner-Amex Satellite Entertainment, becoming a joint venture between Warner Cable and American Express. The original Channel C-3, by then known as Pinwheel, became Nickelodeon in April 1979. Star Channel began by satellite in January 1979 and was renamed The Movie Channel by the end of the year. Seeing the potential in the creation of new cable networks, Warner Cable divested QUBE's biggest brands, Star Channel, Pinwheel and Sight on Sound, into nationwide outlets. Discovery following the Discovery/WarnerMedia merger), to launch QUBE, an interactive cable television network. Warner Cable Communications was founded on Decemby Warner Cable, itself a division of Warner Communications (later Warner Bros. ViacomCBS Domestic Media Networks logo (2020–2022).